POSITION STATEMENT:
The position of District Manager, Northern California is responsible for the sales and development of Banfi Vintners portfolio of products within a designated district.
The position of District Manager, Northern California is responsible for the sales and development of Banfi Vintners portfolio of products within a designated district.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
• Manages distributors to achieve volume goals.
• Adopt, implement and execute the Banfi Sales Process.
• Creates and introduces company brand programs and strategies and has direct responsibility for distributors in a geographic area.
• Manage and develop wholesalers’ capabilities to adopt and implement Banfi’s brand strategies and objectives.
• Insure that Banfi’s distributors are managing Banfi’s national brand strategies to the trade.
• Call on retail, on-premise, and chain accounts in conjunction with the distributor sales force or independently.
• Possess complete knowledge of products, wine industry, competitive markets, brands, and customers’ issues and typical needs..
• Solicit sales/develop new accounts/maintain established accounts.
• Conduct wine tastings and wine maker dinners.
• Train waitpersons on Banfi wine products.
• Be prepared to work evening hours and weekend hours when necessary in order to accomplish whatever immediate goals or administrative tasks are required.
• Sets display goals and tracks display activity with distributor & evaluate & report to supervisor.
• Order all Banfi POS for distributor.
• Time divided between wholesaler concentration (in market or at wholesaler), work with the trade (on own, with wholesaler reps or Banfi managers) and administrative, pre-planning and follow-up.
• Manages distributors to achieve volume goals.
• Adopt, implement and execute the Banfi Sales Process.
• Creates and introduces company brand programs and strategies and has direct responsibility for distributors in a geographic area.
• Manage and develop wholesalers’ capabilities to adopt and implement Banfi’s brand strategies and objectives.
• Insure that Banfi’s distributors are managing Banfi’s national brand strategies to the trade.
• Call on retail, on-premise, and chain accounts in conjunction with the distributor sales force or independently.
• Possess complete knowledge of products, wine industry, competitive markets, brands, and customers’ issues and typical needs..
• Solicit sales/develop new accounts/maintain established accounts.
• Conduct wine tastings and wine maker dinners.
• Train waitpersons on Banfi wine products.
• Be prepared to work evening hours and weekend hours when necessary in order to accomplish whatever immediate goals or administrative tasks are required.
• Sets display goals and tracks display activity with distributor & evaluate & report to supervisor.
• Order all Banfi POS for distributor.
• Time divided between wholesaler concentration (in market or at wholesaler), work with the trade (on own, with wholesaler reps or Banfi managers) and administrative, pre-planning and follow-up.
EDUCATION, EXPERIENCE and SKILLS:
• College degree and/or equivalent work experience.
• Successful wine/alcoholic beverage sales management experience.
• Good written/oral communication, interpersonal skills and time management skills.
• Computer competency with Microsoft Office – Word, PowerPoint and Excel, as well as Nielson/IRI information experience.
• Good mathematical skills, time management skills and reasoning ability are required.
• College degree and/or equivalent work experience.
• Successful wine/alcoholic beverage sales management experience.
• Good written/oral communication, interpersonal skills and time management skills.
• Computer competency with Microsoft Office – Word, PowerPoint and Excel, as well as Nielson/IRI information experience.
• Good mathematical skills, time management skills and reasoning ability are required.
ADDITIONAL REQUIREMENTS:
• Current valid driver’s license.
• Must reside in the San Francisco Bay area.
• Overnight travel required.
• Current valid driver’s license.
• Must reside in the San Francisco Bay area.
• Overnight travel required.